If you're not in the mood for pizza, you can still give Domino's a call. The pizza chain is claiming to be the first major quick-service restaurant chain in the country to offer oven-baked sandwiches, delivered hot to your door. The sandwiches, priced at $4.99, come in four varieties: Philly Cheese Steak, Chicken Bacon Ranch, Chicken Parm, and Italian. From the press release:
"As of today, we are the largest sandwich delivery company in the nation," said Patrick Doyle, president of Domino's USA. "This launch springboards Domino's into the lunch business by providing a product that is high quality, priced right and aimed at convenience-minded people without a lot of time. Of course, sandwiches are also available any time our stores are open.
"Some of our sandwich competitors use units that look like microwaves or toaster ovens to try and warm a few of their subs. We have high-end ovens in our stores that cost $30,000 and bake our sandwiches at 450 degrees. It gives us a huge quality advantage they can't match," Doyle added. "People fed up with brown-bagging or driving to pick up something cold, can save some time and gas by ordering a hot Domino's sandwich for delivery to their home or office."
Since August 18th, the sandwiches have been available in approximately 4,000 U.S. stores, and will be available in all stores beginning Sept. 22. Domino's plans to spotlight its new sandwich line with a multi-media marketing push over the next several weeks.
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